State of Skills is the first tool of its kind in the recruitment industry, letting our clients and candidates know the skills, technologies and job roles that were trending in their industry. We were delighted with the collaborative way the team from infogr8 approached the campaign, taking time to understand
our business objectives and target audience. We chose Infogr8 because we were impressed
with their data journalism capabilities and we were delighted with the final product. The
coverage and backlinks from key sector press publications, and engagement through social
media and email is testament to the quality of the content we produced.
It looks phenomenal. We did some last minute training this morning for those who will be staffing the booth. While demo-ing, I occasionally looked up from the screen to the audience. I kept seeing nodding, smiling faces. That never happens to me when I speak in public.
And I certainly never see expressions of “wow, that is cool”. Which I kept seeing.
In the deadline-driven world of infographics, Infogr8 has a unique ability to step back and view a story differently, thus enabling an original picture to emerge that can tell a story more effectively.
I can vouch for their work - it's transforming how we think about telling a story inside Spotify.