infogr8 conducted a strategic discovery and audit to review the existing Moody’s visuals, practices, challenges and needs to uncover priorities and success criteria for an initial set of unified data design guidelines. This led to a comprehensive design concept exercise to revitalise the data visualisations and unify the team on what best practices should look like.

Highlights of this project included insights on colour accessibility, which helped to shape the wider company rebranding – over and above the data visualisation element.

By unifying Moody’s data teams and bolstering their new branding, we’ve already seen some brilliant data stories being told by the company and its people.

Here are just a few examples:

Trillions of dollars in global sectors’ debt highly exposed to environmental risks

Navigating supply chain challenges as the US and China reshape trade ties

Props to the infogr8 team who made it all happen:

– Gabrielle Merite, Creative Data Visualisation Lead
– Amy Cesal, Data Visualisation Strategy Lead
– Stewart Pickering, Project Owner
– Josephine Brown, Project Manager

“Working with Moody’s to produce their data design guidelines was a unique experience for the infogr8 team. We had the opportunity to work with a really engaged working group, with a diverse range of backgrounds and passionate opinions on what the Moody’s brand means to them, and how we should apply the brand to data visualisation.

Gabrielle and Amy expertly identified their core needs and were able to foster a strong sense of agreement early on in the project, which led to a truly beautiful set of guidelines that promote both uniformity and creativity.”

Stewart Pickering
GM, Sustainability