Challenge

  • CompTIA wanted to help and connect people with everything they need to learn what it’s like to work in tech. A new means of exploring careers without the complexity of traditional career sites. Because working in tech doesn’t mean Silicon Valley. It’s far more diverse and far-reaching.

Solution

  • infogr8 conducted a strategic discovery phase that would lay the foundations and success criteria for the platform, understanding the user needs that put emphasis on ease of use and empathy.

    In practice, this led to a creative strategy of real-work people testimonials, slick and simple navigation and data deep-dives per occupation that is naturally simple to understand.

     

    CompTIA-Career-Exploration-Tool-infogr8

     

    A highlight of CompTIA Career Explorer is a collection of video interviews with people from all walks of life who discuss how they found their way into the tech workforce.  The videos, filmed on location throughout the US, explore a host of inspiring stories behind rewarding and varied careers in technology.  

     

Take the tool for a spin

Deep-dive

  • The Career Explorer allows users to drill down into geographic regions to learn details about various tech careers – from desired skill sets to current salaries.

    Along with putting the latest industry research at their fingertips, the platform features career assessment quizzes designed to provide objective feedback and insights. These delve into a person’s digital skills as well as their work and career priorities to provide the best possible advice.

    One-on-one career coaching also is available to answer specific questions and provide individual guidance.

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