ABB are a company who manufacture and maintain turbochargers – devices that push air into diesel and gas engines and make them more efficient. They produced the world’s first industrial turbocharger and continue to push the technology forward.
Our task was to produce a video showing key milestones in the history of turbocharging technology, giving an insight into ABB’s heritage and showing how the company have consistently been at the forefront of innovation in the field.
We produced a 2-minute animation that takes the form of a timeline. As time passes, multiple standalone visuals and concise factual nuggets tell the story to a non-technical audience in a simple, engaging way. We focused on communicating key messages clearly, using a clean, tight visual style, and on maintaining a good flow of information during the animation.
We’re proud of the final animation, which was a Staff Pick on Visual.ly. You can see it below.