State of Skills is the first tool of its kind in the recruitment industry, letting our clients and candidates know the skills, technologies and job roles that were trending in their industry. We were delighted with the collaborative way the team from infogr8 approached the campaign, taking time to understand
our business objectives and target audience. We chose Infogr8 because we were impressed
with their data journalism capabilities and we were delighted with the final product. The
coverage and backlinks from key sector press publications, and engagement through social
media and email is testament to the quality of the content we produced.
We wanted to draw attention to an important but unresolved topic for our partners – the cybsersecurity skills gap. We had a large amount of data that needed to be presented, and we needed to do it in a way that was engaging to our core audiences of job seekers, employers and educators.
infogr8 were professionals from the start, designing and building beautiful interactive tools in an accessible microsite that has received rave reviews from multiple audiences. Their clear, structured process ensured the project stayed on track and their user centred approach meant there was opportunity to test prototypes of the tool and optimise before being implemented - as an exploratory project this was important to us.
Cyberseek was an ambitious project, but infogr8 took it on with gusto. We and our partners are delighted with the end result and we have already started setting plans for upcoming projects.”
It looks phenomenal. We did some last minute training this morning for those who will be staffing the booth. While demo-ing, I occasionally looked up from the screen to the audience. I kept seeing nodding, smiling faces. That never happens to me when I speak in public.
And I certainly never see expressions of “wow, that is cool”. Which I kept seeing.