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e-CRM campaign

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Timeline
2-4 weeks

A series of rich, engaging emails strategically produced to develop the relationship of your active members.

Benefits

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A series of emails can help educate an audience on a particular topic.

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Prompt the audience to act by creating a sense of completion at finishing the email series.

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Deepen the relationship with your audience with insightful and compelling content delivered to what is considered a personal environment — their inbox.

A Winning Strategy

To get the most value from content you’ll need a strategic, joined up approach. Here’s a few relevant items to help you achieve just that..

How to back it up
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Data research & insights

Who to give it to
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Content outreach

e-CRM campaign Case Studies

Who once said...

Content is king

Bill Gates
Ben Shneiderman
Edward Tufte
Al Shalloway

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